If you just want to be mediocre like the masses of people who get involved in the home business industry, then you do not really need a cartoon logo. However, if you want your voice to be heard in your niche, your logo can help you out tremendously.
A Picture Is Worth 1,000 Words- This is very true when you have a marketing message that you are trying to get across. People pay thousands of dollars for a company logo that is vague and unexciting. However, if you have a home business, you are branding YOU, not your company.
When you use a regular photo, you are somewhat limited in the message you are trying to portray. With your cartoon picture, you are limited only by your imagination. Your cartoon image will deliver the exact message that is meant for your prospects.
You may not need 1,000 words to get your point across, but your cartoon image will do more to brand your message in your prospects minds than words.
Build A Strong Brand in Your Niche- Your cartoon will not get tired or moody. It will always remain positive, even when you are not around. This means on your website, on your business cards, and in the minds of your prospects.
Branding is so important, yet with all of the confusion on the internet, it is easy to get lost in the noise. Your cartoon design will stand out and command attention, like a traffic cop in a busy intersection.
Build Relationships Quickly With Your Customers and Prospects- An effective cartoon logo will bring smiles to your customers and potential clients faces. Your cartoon will be a likeable character, and when your clients like your cartoon personality, they will like you more also. This equals more sales.
People will watch an animation over a regular video any day. Marketers regularly use all types of tricks and techniques to get their prospects to know, like, and trust them. With an effective cartoon brand you will gain instant rapport with the people you come in contact with.
To continue to build that rapport your success lies in your people skills, but your cartoon logo will get your foot in the door with more potential clients.
If you still struggle to build relationships with the clients and possible business partners that you come in contact with, then you need to look for the solution to your problem in another area.
